Most people optimizing AI chatbots and RAG systems focus on the model. But what if the real problem is your content format? In a head-to-head test, structured content using JSON-LD outperformed standard HTML by more than 3.6x in information retrieval accuracy. The difference is so stark, it’s like comparing finding a book in a heap of books compared to using a card catalog that lists the location of every book. ...
Learn.com published more than 700 structured Frequently Asked Questions articles that contained both a JSON-LD payload and HTML. This post looks at how the FAQ content both supports and does not support interoperable standards for accessible content. Content is accessible via the public endpoint and produces content that can be programmatically queried or ingested and read by a script without any additional work. In addition, the elements in each article are related to a publicly available Schema, the FAQPage schema on Schema.org, which can be used to disambiguate content parts, place them into context, and create a shared representation with anyone using Schema.org. ...